Transformative Leadership Program Curriculum

Cal State East Bay Transformative Leadership Certificate Program is appropriate for high potential employees seeking to move up within their organization, as well as seasoned marketing professionals seeking to increase their understanding of the latest technologies and how to employ those technologies to drive ROI at their firm. The program brings together executives, experts, and innovators to address Transformative Leadership needs from a business point of view.

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Module 1

THE RADICALLY CHANGING NATURE OF LEADERSHIP

Understand the common leadership skills and traits of history’s great leaders while seeking inspiration, establishing role
models and uncovering insightful tools.

• Explore “old-school” leadership from the 1900’s to the launch of the World Wide Web.
• Discover how the pre-pandemic world was already chaotic and how to embrace the new normal.
• Identify the tools needed to lead during a global pandemic.

Module 2

THE LEADER’S TOOLKIT 1

Recognize the characteristics of human motivation and discover what actually motivates people to stay engaged in their
daily work and put forth their best efforts.

• Optimize motivation with purpose, transformative cultures, and organizational approaches.
• Learn how to cultivate a deliberately developmental culture.
• Understand the benefits and challenges of a microenterprise.
• Learn ways to improve your organization’s holacracy.

Module 3

THE LEADER’S TOOLKIT 2

Prepare yourself to be a changemaker in today’s world, when historically, self-appointed and socially-conscious grassroots
leaders have been known spark the most change.

• Uncover the approachable authority of revolutionary and political leaders.
• Review case studies of effective and ineffective use of power and influence.
• Develop a leadership skillset from the world of professional sports.

Module 4

THE LEADER’S TOOLKIT 3​

Expand your digital transformation skills when you incorporate digital technology in all areas of business to meet changing
industry needs and market requirements.

• Uncover the effectiveness of Innovation Theatre vs. Genuine Innovation.
• Explore the frameworks of the 3 Horizons of Growth.
• Empower your individuals and teams by taking a human-centered design approach.
• Learn to accelerate open innovation and utilize an open-source economic model.
• Discover how top leaders stay adaptable and flexible by practicing agile methodology.

Module 5

PERSONAL LEADERSHIP

Develop and utilize positive leadership traits when you set realistic goals, get organized, and hold yourself accountable,
helping you to become a better mentor.

• Learn the difference between being confident or overconfident.
• Uncover the benefits of a “T-shaped” employee and the increasing demand in the workplace.
• Discover ways to ensure your own expertise doesn’t blind you.
• Empower accomplished individuals to step up as leaders.

Module 6

THE SOCIALLY CONSCIOUS LEADER IN THE ESG ERA

Grow your abilities as a socially conscious leader and ensure your business operations are lead with accountability,
transparency, and consideration of the environment.

• Explore the new charter of the Business Roundtable.
• Understand what defines a Certified B corporation.
• Learn how to involve your team and lead social ventures at your organization.

Module 7

LEADERSHIP FOR THE FUTURE OF WORK

Develop strategies to help your team adjust to a new work environment while improving the internal structure of your
business and maintaining productivity.

• Learn to lead and motivate a remote workforce.
• Discover the best ways of working alongside technology.
• Strengthen your resilience and adaptability in times of uncertainty, disruption, and adversity.
• Cut through the “crisis fog” using practices to maintain focus, clarity, and stamina.

Module 8

CREATING YOUR OWN TRANSFORMATIVE LEADERSHIP PLAN

Reflect on your journey of leadership strategies and innovation frameworks and develop a plan of action to take back with
you to implement immediately in your organization.

• Discover how to align your skillset with optimal professional opportunities.
• Learn how to grow your talents and help others do the same.
• Understand how to lead your team into a growth mindset culture.

Capstone Project

The Transformative Leadership Portfolio

Illustrate your success at Cal State East Bay with a personalized, detailed action plan including your organization's goals and key performance indicators to develop an ROI strategy.

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